With a career that spans over 25 years and six continents, Jim Massey is considered one of the world’s leading strategic practitioners.
Jim Massey engaged Raised Voices for a complete personal brand build — brand positioning, messaging, and a fully custom website — to reflect his transition from a celebrated internal ESG role to independent fractional consultant.
He needed decision-makers to see him not as a corporate insider, but as the strategic advisor who’d already done what they were trying to do.
The Challenge
With 25 years of experience across six continents, Jim had led some of the most consequential ESG initiatives in the world — transforming healthcare systems, driving climate action, achieving leadership and pay equity. The results spoke for themselves. He needed a brand that did the same.
Jim had made the leap from internal ESG leader to fractional consultant, but he needed a website built from the ground up to reflect that shift with the authority his career had already earned.
The Answer
Raised Voices CEO & Founder Nikki Groom translated Jim’s expertise into positioning and messaging that spoke directly to the organizations and leaders ready to hire a trusted outside advisor — someone with a 25-year track record to back up the work.
Then the Raised Voices team designed and built Jim’s website from scratch: a fully custom, elevated digital home that gave his brand the presence his reputation had long deserved.
